Globalisation and advertising in emerging economies : Brazil, Russia, India, and China / Lynne Ciochetto, Monographie imprimée
Language: anglais.Publication : London, New York : Routledge, cop. 2011Description: 1 vol. (XII-181 p.) : ill. ; 24 cmISBN: 978-0-415-56200-3; 0-415-56200-7; 978-1-13-801421-3; 1-13-801421-4.Series: Routledge studies in international business and the world economy, 51Dewey: 337.09172/4, 23Bibliography: Bibliogr. (p.150-171). Index..Subject - Topical Name: Publicité Nouveaux pays industrialisés | Mondialisation Aspect économiqueItem type | Home library | Collection | Call number | Status | Date due | Barcode | Item holds |
---|---|---|---|---|---|---|---|
Prêt normal | BU Chevreul 2ème étage : Economie | Economie et gestion | 337.09 CIO (Browse shelf (Opens below)) | Available | 0379753099 |
Total holds:
Bibliogr. (p.150-171). Index.
Introduction Brazil Russia India China An environmental audit of the brics Conclusion